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29 posts tagged advertising

“sand rushes” by mgfxstudio

Take a team of highly skilled artists, add in some rakes, mix in a laser for construction, then give them a huge section of beach in Wales to work their magic.

Novartis Reflections campaign

Have a Break

(via pursuitofny)

Clients From Hell: Make it Pop

Client: I love the headline but can’t you make it more….punchy.

Me: I don’t think it’s going to get more punchy than ‘We Buy Gold’.

Client: I want more with less! 

Me: ‘Sell Gold’

Client: No, I absolutely hate that. The last one was better, just make it punchy. I want it to pop off the page.

Me‘We Buy Gold’

Client: There we go, wasn’t so hard! It’s just missing something, can you make it more glamorous? The last thing we want is people to think we’re low quality.

Me‘We Buy Gold’

Client: Perfection!

Double negative

Client: Can you change it to say “Continue” instead of “Skip?”

Me: Of course!  It’s funny, that’s actually what I originally put there but you asked me to change it. It’s nice to be right once in a -

Client: NO! YOU WERE NOT RIGHT! I WAS RIGHT! TWICE!

[Flash 10 is required to watch video]

here’s some more personal work from the CBSSports.com Fantasy Football campaign. this is a banner entitled “smack popcorn.” the writer on this campaign was Mike Nevin.

things real people don’t say about advertising

Here’s a taste of what i’ve been working on lately: the CBSSports.com Fantasy Football Campaign, 2011.
seen here: landing page for existing commissioners.

Turns out the 1000 Acts of Kindness campaign I worked on for LG won a 2011 Webby award! Congrats to the entire team.

‘A Spark Is All It Takes’

The copy reads- We have seen the sights. A spark is all it takes. A message from the Makati City Fire Station. Call 8185150 / 8162553 for any emergencies.

via I luv Juice

Giant Loop Hot Wheels Billboard Campaign

(via laughingsquid)

Reconnect with your childhood by Mattel

(via jonwithabullet)

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